Mark Greeven

Professor of Innovation and Strategy at IMD
Leadership Acceleration Programme IMD

Participants in the Leadership Acceleration Program can look forward to meeting Mark Greeven, who has an “Oscar Award” in management. He is a professor, teacher and researcher in innovation in a changing and turbulent world.

Mark Greeven is Professor of Innovation and Strategy at IMD. Drawing on a decade of experience in research, teaching and consulting in China, Mark explores how to organize innovation in a turbulent world. He has been collaborating with innovative Chinese companies and entrepreneurial multinationals to explore novel ways of organizing, accelerating corporate innovation, designing business ecosystems to thrive on uncertainty. He is a fluent Chinese speaker.

Thinker | On the “2017 Thinkers50 Radar list of 30 next generation business thinkers”, an annual ranking that the Financial Times deemed the “Oscars of Management Thinking”. Read Mark’s interview here: Thinkers50 Q&A

Author | Mark has written Business Ecosystems in China: Alibaba and Competing Baidu, Tencent, Xiaomi and LeEco (Routledge, 2018) with cover endorsement by Tim Draper and the forthcoming Pioneers, Hidden Champions, Change Makers and Underdogs: Lessons from China’s Innovators (MIT Press, 2019) with cover endorsement by Henry Chesbrough.

Academic | Mark is a research associate at China’s National Institute for Innovation Management, Center for China and Globalization, Center for Global R&D and Innovation, and the US-China Innovation Research Center at Duke Kunshan University. Findings of his research have been published in international academic journals like the European Management Journal and Asia-Pacific Journal of Management as well as in newspapers like The Financial Times, Dialogue, LSE Business Review, Nikkei Asian Review, The Telegraph, South China Morning Post and China Daily. His writings are collected at his blog:

Mark Greeven received a PhD degree from the Rotterdam School of Management at Erasmus University Rotterdam. Before joining IMD he held faculty positions at Zhejiang University in China and the Rotterdam School of Management in The Netherlands.

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Morten Skou Henriksen

Senior Director, Network & Security, Atea

I have benefited tremendously from the program, and it has been extremely valuable to me to be inspired by talented professors and interact with a number of like-minded people. It has really given me a boost and a new insight and knowledge. Quite specifically I expect to be able to use the tools in my everyday life when we execute on tasks and strategies. My employees should be able to feel my new competences in the form of increased knowledge and new perspectives, which hopefully also can inspire them in their work, he concludes.